“When all else fails we pull out Gandhi,” the baritone of ad man Suhel Seth rang out as he read from Shoba De’s latest offering “Superstar India: From Incredible To Unstoppable”.

Seth’s choice of a few sporadic sentences were enough to get the juices of a packed hall flowing and bring on the nodding of heads at a star-studded launch of De’s new book at the Taj Mahal Hotel here Saturday evening.

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