John Abraham launches Sony BMG’s “Koi Aanay Wala Hai” by Strings
Mumbai: Actor John Abraham launched Sony BMG’s brand new music album KOI AANAY WALA HAI by Pakistani Rock Band STRINGS at SONY BMG office in Mumbai, recently. SONY BMG & John Abraham Entertainment have joined hands to present the brand new album by Strings – Koi Aanay Wala Hai. In a first of its kind, never seen before avatar model turned actor, John Abraham who had earlier earned rave reviews for his acting skills in movies like Jism, Zinda and Water, not only features in a music video for the lead song – Koi Aanay Wala Hai, but is also an integral part of the project.
This is Strings’ latest album after a gap of 4 years which is presented by SONY BMG & John Abraham Entertainment. Their popularity over decades is attributed to their significantly different approach to the music and lyrics. It was only expected that they will be absolutely different and unique in their new album. This time round, they have teamed up with none other than Bollywood hunk John Abraham.
The album boasts of 10 tracks – which range from soulful ballads to energetic rock – all a mélange of Strings’ talent and passion through the decades.
The album is bound to generate phenomenal response to its great music and amazing video. It features 10 energetic tracks composed by the duo Faisal Kapadia and Bilal Maqsood. Says Faisal, “The music of the album Koi Aanay Wala Hai takes a lot of inspiration from contemporary British rock & music from 60’s and 70’s – the music we have grown up listening. Both of us have sung in the album…and yes, we believe it’s our best work so far.”
Adds Bilal, “The 4 years we have spent on this album have definitely been worth the wait. We are also quite certain that our fans will agree with us when they listen to this album. And working with John was an altogether another out of this world experience. His involvement in the project gave a totally new dimension to the album.”
Says John Abraham, “I am proud to have launched John Abraham Entertainment Private Limited with Koi Aanay Wala Hai and SONY BMG, the world’s number 1 music label. Faisal and Bilal are not only good friends but I have great respect for their talent. KAWH is arguably their most progressive album till date. Now that none of us has left any stone unturned, we are all looking forward to its release and the reaction from music lovers across the world…”
With the most expensive Indipop video ever, the lead track Koi Aanay Wala Hai has been shot in Kuala Lumpur, Malaysia. Leading ad filmmaker and director of the video, Ravi Udyawar has created a masterpiece with exceptional camera work and special effects. Shot on 35 mm, the video showcases stylish direction as well as post-production, with the SFX itself taking almost 3 months of post production work. This includes editing the huge cranes from the frames, digitally simulating John’s avatar and his flying stunts.
The basic concept of the video is, ‘There is an angel watching over everyone.’ John features as an angel who sights a beautiful girl in trouble. He falls in love with her and chooses to become human to be with her forever.
And that’s not all…there are 3 more spectacular videos to follow – each one shot in scenic locations all around the world!!!
Looking forward to the prospect of this exceptional project, Shridhar Subramaniam, Managing Director SONY BMG says, “We have been associated with Strings for over 5 years now and have released great stuff like Dhaani and Najanay Kyu. Now a part of this longstanding relationship is John Abraham with Koi Aanay Wala Hai and that’s truly a matter pf pride for us. The music and the video are exceptional. So we’re very sure of a great response to this one!”
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