Delhi’s fusion band Advaita album launched
(No Ratings Yet)Ashwini Shrivastava: Here is a good news for music lovers — Delhi’s fusion band ‘Advaita’ is all set to roll out its first album in the market.
The bandmen have finished recording at the Yash Raj studios in Mumbai. They are busy in planning brand promotion and market strategy for the album.
“We have recorded 10 songs for our albums successfully. It was indeed an experience of life time. The album truly depict our distinct ‘fusion’ of music,” says Abhishek Mathur, guitarist in the band.
It will take three months for our album to hit market. As there are some post-recording and branding related jobs are in their final phase, he says.
Advaita — meaning Non-duality — an eclectic music group from New Delhi was formed in 2004 that has given number of performances in and out of the city.
The important part before releasing an album is of recording. The sell of album depends a lot on it. We are happy to have carried out that part quite successfully, says Abhishek.
“We play both classical and western ragas. But its the fusion - a perfect blend of eastern and western music - that will reflect uniqueness of band through our album,” he says.
The band members are undecided on the name to be given to the album and plan to take experts’ help in doing so.
“Branding and selling is what we are discussing with industry experts. It is not our cup of tea. We are musicians and love to play that. We will soon announce the name of our album,” Abhishek says.
Advaita band members are in the age - group of 17-25 years.
“We are in talks with some agencies to organise our performances in other countries. We are now seriously thinking on it,” said Suhail Yousuf Ansari, Hindi vocalist of the group. The band has Ujwal Nagar for Hindi vocals, Abhishek Mathur, Guitar, Anindo Bose plays Keyboards, Chayan Adhikari sings western tunes, Aman rocks on drums, Gaurav Chintamani Base Guitar and Mohit Lal on the Tabla.
The band has been chosen by British music’s most prolific record producers John leckie, to supervise the recording and production of two songs.
“We got John’s offer a fortnight back only. We will be recording two songs under his guidance.It is the rarest opportunity of lifetime. We are running short of words to explain it,” says Abhishek.
The eight-member band has performed during heritage Festival in Jaipur and Gwalior.
— PTI
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