London, Oct 24: Famous beer company, Heineken, has developed a nifty new home appliance that will help beer lovers grab ice cold beer, which will apparently be colder than the one kept in a fridge, in the comfort of their own homes.
The beer company has joined hands with Krups and designer Marc Newson on the invention, dubbed SUB, the Mirror reported.
Newson said that his collaboration with the beer Company and Krups has been a very enjoyable one, adding that the SUB will fit in comfortably in anyone's house due to it's compact size and sleek design.
The SUB, which was unveiled in Amsterdam on Oct er 18, will be available to buy from 2014. (ANI)