Melbourne, Feb 25: Tattoos, which was once considered the ultimate sign of rebellion, has now become a mainstream fashion statement in Australia, a new survey has revealed.

Almost 15 percent of adults were inked when the most recent survey was undertaken in 2004-2005, but that number has risen up to more than 20 percent, judging by trends in growth, the Daily Telegraph reported.

Wendy Tadrosse, CEO of the Bondi Ink tattoo studio in Sydney's eastern suburbs, said that her business has doubled in the past three years.

Clinical psychologist and body image expert Grant Brecht said that people now get tattoos as they wanted to fit in with Gen Y and are displaying what their generation does and it's a sign that they're hip and happening. (ANI)